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Multitenant CRM Enables Rapid Deployment, Flexible Foundation for Field Sales Team by Microsoft
October 21, 2008 - (Free Research) Facing rapid growth, U.S. Dynamics Field Sales needed a sales force automation tool that would map to the team's unique solution-selling process and drive adoption among sales staff. Working with Microsoft® IT, U.S. Dynamics Field Sales deployed Microsoft Dynamics® CRM and integrated it with its legacy CRM system, providing the team with...
Customer Relationship Management: The Winning Strategy in a Challenging Economy by Microsoft
April 08, 2009 - (Free Research) In a growth economy, businesses typically spend aggressively to stoke the growth engine. When money is tight, however, organizations seek more cost-effective ways to nurture their business expansion. This paper explains how organizations can save money over tough times and find themselves better positioned to take the lead when times improve.
What is Your Recession Sales Strategy? by Oracle Corporation
January 26, 2009 - (Free Research) This study measures the effects of the recession on sales organizations and found that the mainstream response to the challenge of selling through a recession be generally off target.
Who Are My Best Customers? by SPSS Inc. Worldwide Headquarters
February 20, 2009 - (Free Research) Who are my best customers? If you manage sales, marketing, or customer service, you want an answer to that. That's because implementing successful strategies for every customer segment is critical to increasing business profits. This paper describes just a few of the ways that you can use analytics to better understand your customers.
Taking Relationship Management to a New Level with Microsoft Dynamics CRM by Microsoft
September 09, 2009 - (Free Research) Join Microsoft Dynamics CRM technology evangelist Phillip Haase in this webcast to learn about the Microsoft strategy and investments in enterprise CRM solutions and to understand how these solutions address the requirements for users, management, and IT.
The Total Economic Impact Of DMExpress by Syncsort
August 25, 2008 - (Free Research) The purpose of this study is to provide readers with a framework to evaluate the potential financial impact of DMExpress on their organizations. Forrester’s aim is to clearly show all calculations and assumptions used in the analysis.
Working the Way Salespeople Work by Oracle Corporation
September 2008 - (Free Research) This paper explores how the right mobile CRM application, one designed with the sales staff in mind, can lead to greater sales productivity, reduced costs, shortened sales cycles and increased revenue.
Connect and Empower Mobile Salespeople by Oracle Corporation
June 2009 - (Free Research) Read this free white paper to see how mobile CRM will give your sales team a winning record on the road.
CRM Strategy Guide: Leveraging your customers by Sun Microsystems, Inc.
September 2009 - (Free Research) Learn how innovative companies are turning CRM challenges into an opportunity for business advantage and cost reduction.
Infor CRM Epiphany For Consumer Products by Infor CRM
July 2009 - (Free Research) Infor CRM Epiphany helps you make the most of customer interactions and improve your sales, marketing, and service operations in order to increase loyalty, enhance brand preference, and boost profitability.
Best Practices in Complex Equipment Manufacturing, Sales, and Service by SAP America Inc
January 2009 - (Free Research) This paper gives a brief overview of the SAP® solutions used by manufacturers of complex products and equipment to differentiate themselves from the competition through superior-value products and services against low-cost global providers.
American Airlines sees ROI of 1192% in 2 Months with Predictive Analytics by SPSS Inc. Worldwide Headquarters
February 2009 - (Free Research) To overcome the challenges of increased customer data, American Airlines deployed SPSS for Windows to replace its mainframe based analytics system, increasing productivity of its customer research team and improving decision making while reducing ongoing costs.
Circumstances and Customers Have Changed: Has Your Loyalty Program Kept Pace? by Oracle Corporation
October 2009 - (Free Research) According to the 2009 COLLOQUY Loyalty Marketing Census, while the average household is enrolled in 14.1 loyalty programs, they're only active in 6.2 programs. In fact, poorly implemented loyalty strategies can actually diminish customer loyalty. So what do you do? Find out in this new complimentary white paper by Peppers & Rogers Group and Oracle.
Retailers' Response to the Global Economy Downturn - Enabling Immersive Shopping Experiences by Oracle Corporation
March 2009 - (Free Research) This white paper will explore the global retail industry's movement towards the attainment of total immersive shopping experience (ISE) abilities, and discuss how integrated customer relationship management (CRM) software suites will represent the key technological enabler to achieve this fundamental strategic business objective.
Business Fitness Gets in Shape with GoToMeeting Corporate with GoToWebinar by Citrix Online
March 2009 - (Free Research) This new case study explores how Citrix® GoToMeeting® Corporate with GoToWebinar® has transformed Business Fitness's sales and marketing efforts, enabling the company to significantly reduce costs, speed up the sales cycle and vastly improve nurturing efforts.
Managing IT in a Downturn: Beyond Cost Cutting by SAP America Inc
November 2008 - (Free Research) Downturns give companies a chance to buck conventional wisdom and increase their IT investments. Targeted investments in many areas can generate efficiencies and revenue growth that surpass the savings from straight cost reductions.
Infor CRM Epiphany for Insurance by Infor CRM
July 2009 - (Free Research) The market-leading Infor CRM Epiphany suite was designed with the needs of today's insurance companies in mind. It delivers what you need to execute a customer retention and growth strategy by delivering a single view of customer interactions across business.
How Do You Evaluate Which On-Demand CRM Solution is Right for You? by Oracle Corporation
January 2009 - (Free Research) The three main drivers of SaaS adoption—low initial cost of ownership, speed of deployment, and low internal IT resource profile—make SaaS solutions attractive at any time, but even more so in times of recession, provided there is a bona fide business need and the initiative can reliably be expected to create additional revenue or save money.
Sales and Marketing: The New Power Couple by Microsoft
December 2008 - (Free Research) This white paper will review the obstacles to making business development a team sport and then will present best practices around people, process and technology for aligning the sales and marketing organization.
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